Wanderer Bracelets

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Collaborating closely with the internal marketing team, I played a pivotal role in creating stunning photo and video assets that aligned with the company's vision. In addition to my creative contributions, I helped develop and implement key result areas such as Marketing Campaigns, Email Marketing, UX, Web Testing, and Social Content Curation. I also gained valuable hands-on experience in optimizing online shopping experiences through Shopify.
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What I did

Managed the company's social media accounts with a focus on Instagram. Grew the page following to 300k followers within the year. Collaborated with the creative team to develop and execute campaigns, including product launches, branding initiatives, and paid ad strategies. Supported the lead Graphic Designer in creating visual content, including photography, graphic design, and video animations used throughout the company's digital realm. Strategized and implemented new content ideas for social media and video shoots. Coordinated and shot multiple photoshoots, including lifestyle and product photography.

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